Our Brand Heritage

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18

69

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THE

First

CUPPA

Arthur Brooke opened his first shop in Manchester, putting customers first with an array of high quality, tasty teas.

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19

30

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THE

Pre-Digestive

ERA

PG tips was born, first being called ‘Pre-Gest-Tea’, which was then abbreviated. Mr Brooke then added ‘tips’ to highlight that we only use the top two leaves and bud of each plant.

OUR

Television

DEBUT

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19

50

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"1956 PG Tips Chimps Tea Time Advert" "Some classic PG Tips Adverts from over the years This channel is intended as a nostalgic retro look at TV Ads from over the years, focusing on the main Breakfast Cereal brands including Weetabix, Kelloggs, Quaker, Nabisco & Nestle. Also you will see a range of other ads that I remember fondly from my childhood and those of my kids, including Crisps, Action Man, PG Tips, Tetly Teafolk, Lego, Computers, Action figures, Cadbury's Creme Egg, Sweets, 7Up, Polo, Fosters and more over the years. So for those of you who look back in the past with fond memories of Yesteryear and recall Kellogg's Coco Monkey, Tony Tiger, Snap Crackle & Pop, Captain Rick, Loopy, Honey Monster, Weetgang, Hunger, Quicky Bunny, Chip Wolf, Klondike Pete & Pardner then this is for you. These were all shown on usual ITV channels, including CITV, GMTV, ITV, Channel 4, Channel 5, Carlton, Cartoon Network, Anglia, LWT, Pop Milkshake, SMTV, Boomerang and more"

In 1956, we broadcast our first TV ad. It was in glorious black-and-white, obviously!

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19

60

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IN

The

BAG

In a move that stunned the nation, PG tips introduced our first tea bag. Fortunately, they were a hit and, before long, bags outsold loose-leaf tea

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19

80

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THE

Mug

REVOLUTION

By the 1980’s, 50% of tea lovers were making tea in a mug, rather than using a pot.

We always try to respond to what our fans love, which is why we came up with the stringed tea bag just for mugs!

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19

90

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EIGHTH

Wonder of the

WORLD

PG tips launches the revolutionary pyramid® bag. The unique shape acts like a miniature teapot, giving the leaves more room to move.

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19

30

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THE

Pre-Digestive

ERA

PG tips was born, first being called ‘Pre-Gest-Tea’, which was then abbreviated. Mr Brooke then added ‘tips’ to highlight that we only use the top two leaves and bud of each plant.