Our Brand Heritage

OURBrandHERITAGE
ITS THE TASTE
THEFirstCUPPA
 1869 

Arthur Brooke opened his first shop in Manchester, putting customers first with an array of high quality, tasty teas.

THEPre-DigestiveERA
 1930 

PG tips was born, first being called ‘Pre-Gest-Tea’, which was then abbreviated. Mr Brooke then added ‘tips’ to highlight that we only use the top two leaves and bud of each plant.

OURTelevisionDEBUT
 1950 

In 1956, we broadcast our first TV ad. It was in glorious black-and-white, obviously!

INTheBAG
 1960 

In a move that stunned the nation, PG tips introduced our first tea bag. Fortunately, they were a hit and, before long, bags outsold loose-leaf tea.

THEMugREVOLUTION
 1980 

By the 1980’s, 50% of tea lovers were making tea in a mug, rather than using a pot.

ITS THE TASTE

We always try to respond to what our fans love, which is why we came up with the stringed tea bag just for mugs!

EIGHTHWonder of theWORLD
 1990 

PG tips launches the revolutionary pyramid® bag. The unique shape acts like a miniature teapot, giving the leaves more room to move.

ITS THE TASTE
 2018 

Prefer a decaf? Or perhaps dairy-free? PG tips wanted to give all our fans a great tea to enjoy with our delicious new blends.